It may seem pathetic, but the number one reason why customers cease patronizing a particular business is that they are "turned away by an attitude of indifference on the part of the service provider". This is according to a survey reported by the American Society for Quality (Exceptional Customer Service by Lisa Ford, et al). A whopping 68% compared to only 14% who are dissatisfied with the product, or 9% being lured away by competition.

Let's admit it, folks. Yelp.com wouldn't be an online success if it weren't for lousy business owners out there.

Now the question is WHY? Why don't may small business owners give a damn about their customers? Is it because:

1. They don't believe the customer is always right.
2. They are tired of dealing with irate customers.
3. (Some) employees don't really sympathize with the owner of the business.

Etcetera. Regardless, there's a simple answer to the problem of bad customer service. Every business owners should make a plan and commit to being a good service provider! Because the customer is always the customer. And believe it or not, majority of us are nice.